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About Us

Professional Affiliations

We are committed to lifelong learning and the highest ethical standards in fundraising.  Our consultants maintain membership in the Association of Fundraising Professionals.  We do so to not only stay informed, but to give back to our profession.  Both Bob Crandall and Robert Croft serve the profession in leadership roles at AFP. 

For information on joining AFP, visit www.afpnet.org

 


Robert J. Crandall, CFRE
President/Consultant

Robert J. (Bob) Crandall, CRFE, President has over 25 years of full-time experience in fundraising. This experience includes serving as the Chief Fundraising Officer in the fields of education, health care, and social service, as well as faith-based nonprofits. He has served as a board member of social service organizations and as a board member in starting a new 501(c)3 for a Hispanics ministry. As a volunteer, he has helped shape several church finance and building campaigns, and he also has served on National/Regional/District campaigns for denominational efforts.

National Philanthropy Day

 

Crandall, Croft & Associates is proud to sponsor the AFP Northeast Indiana National Philanthropy Day each year.

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To learn more about National Philanthropy Day in Fort Wayne, IN...

 

 

Did you know...

That when you ask for a major gift and don’t get the "choke factor" you did not ask for enough?

Asking for enough is very important. Be sure you do your research and ask for the right amount. We'll show you how!

to use our online contact   form.

 

Robert J. Crandall 

Bob's experience is with development offices in size from 2-54 and he is a Certified Fundraising Executive (CFRE). He has served as the Vice President of Fundraising 2005 and as a Board Member for the Association of Fundraising Professionals (AFP) Foundation from January 1999 to 2005. He has served previously on the National Board of AFP for five years in the Professional Advancement and Education Divisions including the responsibility of chairing the Heritage Book Collection Committee and serving on the Professional Advancement Committee in the area of mentoring. Currently, he is serving on the AFP Leadership Society as a Charter Member.

Additionally, Bob has provided leadership in AFP serving as program or conference chair for more than ten Chapter or Regional Conferences, served on Chapter AFP Boards in various capacities, as President and other officer and committee positions. He has been a featured speaker on several occasions including presentations at the International Conferences held annually by AFP in Brazil, Hordan, India, and in AFP Chapters throughout the United States. Bob has also been a member of the Association for Healthcare Philanthropy (AHP), the Counsel for the Advancement and Support of Education (CASE), the National Committee on Planned Giving (NCPG), and the American Baptist Church Public Relations Association (ABCPRA).

In the last 25 years, Bob has led over 15 Capital Campaigns, each exceeding their goals (totaling over $83 million). In addition, Bob has solicited or led the effort in a number of $1 million gift asks and numerous five and six figure gift asks. Bob has created new Planned Giving Programs, instituted Heritage Clubs and developed major Special Events. He has specialized in organizing and putting together new staffs and programs, with noteworthy accomplishments in major gifts and capital campaigns. He has expertise in almost all facets of Development and refers to himself as a Generalist.

Crandall has served as the Vice President for Advancement for Jerusalem University College in Israel, as a fundraising consultant for Bacone College, Rainbow Acres, Easter Seals Arc, Calumet College of St. Joseph, Sisters of Saint Benedict, Jesuit High School, Slovak-American International Cultural Foundation, Family Services and other institutions. As Director of Major Gifts and consultant, he served at Jesuit High School in Sacramento, California, from 1995-1998; Director of Development and later Executive Vice President at Bacone College from 1991-1995; and Executive Director of Development at the American Baptist-related University of Sioux Falls, Sioux Falls, South Dakota, from 1984-1989.

Crandall holds a B.A. degree in psychology and history from the University of Sioux Falls, an M.A.T. in education from the University of St. Thomas, St. Paul, Minnesota, and principal’s certification from Iowa State University.

Organizational Chief Fundraising Positions Held:

4Executive Director of Development, University of Sioux Falls
4Director of Community Development, Rapid City Regional Hospital
4Director of Development and Executive Vice President, Bacone College
4Director of Development, Great Plains Regional Hospital
4Vice President of Development, Jerusalem University College
4Associate General Secretary for World Mission Support, American Baptist Churches, USA
4Director of Campaign Readiness, American Baptist Churches, USA
4Director of Development, White’s Residential and Family Services
   

 

 

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Robert Croft
Robert Croft, CFRE
Partner/Consultant

Robert Croft, CFRE, brings a thorough analytic and strategic thinking approach to evaluating and guiding fundraising efforts. Having developed his skills at organizations with few fundraising staff, he has become proficient in all aspects of annual fund development, from direct mail to monthly giving programs, planned giving, donor communications and marketing, special events and capital campaigns. As a consultant, he has directed numerous capital campaigns, conducted development audits and created comprehensive annual giving programs for various sized nonprofit organizations.

Robert Croft

Current and recent clients Robert has worked with include the Unity Performing Arts Foundation (Fort Wayne, IN), Rainbow Acres (Camp Verde, AZ), The ASH Centre (Fort Wayne, IN), New Haven/Adams Township Parks and Recreation (New Haven, IN), Interfaith Hospitality Network of Greater Fort Wayne, the Allen County Museum and Historical Society (Lima, OH), Faith Baptist Church at Mill Creek (Batavia, IL), Presbyterian Manors of Mid America (Wichita, KS), the American Baptist Historical Society (Valley Forge, PA), and the Sisters of the Order of Saint Benedict (St. Joseph, MN).

Robert previously served as the Associate Director of Development for White's Residential and Family Services where he was charged with all aspects of the annual fund and donor communications, including the creation of a new monthly donor program. He also assisted White's leadership with a $4.5 million capital campaign and was responsible for promoting and securing estate gifts. His prior position was the Director of Development for Georgia Baptist Children's Homes and Family Ministries. In that position he successfully completed two capital campaigns, developed a strategic plan to advance the overall development efforts, and implemented a marketing plan for estate and planned giving.

Robert currently serves as President of AFP Northeast Indiana Chapter, is a member of the Board of Directors for the AFP Foundation for Philanthropy (Arlington, VA), and is a content expert on the AFP North American Task Force that drafted the new AFP Fundamentals of Fundraising Course to be launched in April 2010.

He is a Certified Fund Raising Executive (CFRE), has been a member of the Association of Fundraising Professionals (AFP) since 2000. Robert holds a Bachelor of Science, Cum Laude, in political science and sociology from Georgia Southern University.

 

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